Most companies use free SEO tools to enhance their website presence online. Some tools are paid so that they donate use highly paid tools for their business website.

Tools For SEO Help in Digital Marketing

Some tools offer basic features on a free account whereas other tools are free forever. Forever free tools are not paid. For advanced features, you may have to pay. These tools are used for website audit or analysis and what implementations are needed on it.

Google Analytics

Google analytics is no-doubt world top most recognized free web analytics service tool. It is the most important tool used in various marketing campaigns. It’s tracking code features makes it unique, which gives incredible user metrics free.

Google Keyword Planner: The Best Tool For Keyword Research

Google keyword planner is a free tool for keyword analysis and research. It provides keyword search relevant ideas for SEO purposes. It’s absolutely free. It provides you average searches and keyword competition features of a month.


It is the most useful tool in digital marketing, gives the user access most useful quality and relevant content. Simply put the key-phrase in the search bar and you will get the most popular posts list which is related to that particular keyword.


HootSuite is one of the most popular social networking & fully-featured SEO analysis tool. Users can integrate most popular social media platforms with this tool and you can analyze how much activities you have done on your integrated social accounts. How many users are engaged on your social media accounts?? This tool helps to solve out these types of problems.


With a single click, SimilarWeb gives you a quick overview of a site’s rankings, reach, and user engagement. Key digital metrics comparison with direct competitors and leading companies will help you discover your market position more appropriately.


SEMrush is a powerful and versatile competitive intelligence suite for Digital marketing, from SEO and PPC to social media and video advertising research. All about to know your website, this tool will be very helpful to analyzes your business website in the competitive market.

Canva: This Tools For SEO Image Creation

Canva makes the simple graphic design software for everyone. It is an easy drag and drop infographic creator which helps to create infographics, blog graphics, presentations, Facebook covers, flyers, posters, invitations and much more.


SocioBoard is one of the most prominent & best open-source social media management tools that ensure that user can get maximum benefits through social media advertising and online branding.


Discover, Share, and Present presentations and infographics with the world’s largest professional content sharing community. This tool is used to publish content through power-point presentation, infographics, documents, and videos.


Wistia provides professional video hosting with amazing analytics, HD video delivery, and marketing tools to help understand your audiences/visitors. It is an online video marketing platform. Basically, it helps in optimizing the content marketing through custom videos and build brand awareness.

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